- EAN13
- 9783967041224
- ISBN
- 978-3-96704-122-4
- Éditeur
- Die Gestalten Editions
- Date de publication
- 26/10/2023
- Nombre de pages
- 240
- Dimensions
- 26,5 x 21,5 x 3,2 cm
- Poids
- 1428 g
- Langue
- anglais
- Fiches UNIMARC
- S'identifier
Designing brands
A collaborative approach to creating meaningful brand identities
Gestalten
Die Gestalten Editions
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Designing Brands serves as a definitive guide for creating meaningful, elegant and timeless brand identities. Chapters on Discovery, Direction, Typography, Photography, Illustration, Design, Digital Physical provide an insightful step-by-step approach on how to develop the various visual elements that define a contemporary brand in various media, channels, and activations. Through the expert eyes of Mario Depicolzuane and a close-knit community of industry-leading designers, creative directors, and tastemakers, the book will explain how to develop a brand's world and to design with grace, rationality, thoughtfulness, and intuition.
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